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Hello and welcome to the show. Before we begin, apologies because I'm not in the booth today. So you should be hearing the call to prayer coming in through the background. And then of course, munchkins are at home. So the usual interruptions. OK, so I realized that I'm behind on the shout outs, so I need to acknowledge a couple of folks before we continue. And if you still like, if you've reached out to me in the past and you still haven't heard a shout out from me, then please just you know, send me a brief reminder.
You know, you can't say a message like you know, guy, hi far now, like we've been chatting and you haven't given me a shout out. Is it because I'm not attractive enough? Or is it because you don't value my listenership or whatever? You know, just shoot me a message and I will shout you out. So today, let's see. OK, there's Faith and Chinaza. Upon pronouncing it correctly, always assume that it was Chinasa with an S. But she spells hers with AZ, so I'm not sure if she's funkifying hers or maybe that is the correct spelling or pronunciation.
And maybe I've been hanging around Yoruba people for too long and so Chinaza just became Chinasa. So. So Faith and Chinasa, both listeners of the show and recent graduates from the prestigious University of Ebado, and they're both food vendors and chefs who use Instagram and WhatsApp to promote their businesses. OK, So I'd like to shout them out and say thank you to them for listening to the show and also for applying the ideas here.
So when I hear out from you guys, I like to hear from people who have actually gone out to try something and you say this thing worked. So that actually makes my day. And I also like to hear when people go out and try something and they say I tried it and this thing didn't work. That also makes my day because then we can have a fruitful conversation, nuance the conversation, find out how we could have applied things to that particular context.
And that is where I get more interesting ideas for podcast episodes. So you hear something like Faith and Shin Assad did in their own case. It was about content ideation for content production. Go out, give it a try. If it works, reach out to me, let me know, let's celebrate together. If it doesn't work, reach out to me, let me know. I'm still looking for that kind of feedback and let's troubleshoot and see where things didn't work then.
Also a shout out to Ruth O'Connor, who is a strategic communications professional in aerospace and engineering. I really like the calibre of listeners that I'm getting over here on the podcast. OK, well, not the calibre, but the range rather because we have folks from, we have a couple of undergrads all the way up to working professionals. And then the fields are really varied, which is the reason why I stopped. I stopped calling it the well.
I can't remember the old name from my podcast, but back then I was attempting to speak to only people in the wedding and the event space. But then I just realised that from those of you who reach out, you guys are anything but wedding and event people. So that's the reason why we changed the name of the podcast. Just in case there are some of you who are coming across the show now and maybe on the old, on the podcast player that you're listening to, maybe the old title is still there.
So I'm no longer talking to just wedding and event professionals because we have people in undergrads, we have professionals like in this case, professionals in aerospace and engineering who listen to the podcast. So thanks Ruth for reaching out on LinkedIn. She says she's thankful for the podcast and overall, I'm thankful for all you listeners. Then also some updates. I told you guys a couple of days ago that I've done all the all the formalities, all the paperwork, all the necessary necessary so that the podcast can go up on YouTube.
But because of the immense number of episodes that I've had so far, because the last time I checked, we were over 910 episodes. That's the last time I checked. Right now, I'm not sure how many episodes that we have because there's been some changes on Spotify. So if I need to know how many episodes I have, I actually have to do some hunting and pecking, you know, look for dashboards and stuff like that. So yeah, The thing is moving along at the snail's pace, but the thing actually is moving along.
So I'm really happy because YouTube has uploaded 420 podcast episodes for now, and it still has, it has queued another 418. So at this rate, I think maybe by next week my podcast should fully be available on YouTube. So the episodes are there, but I can't publish the episodes yet until everything has been, has been. What's the word uploaded or whatever the technical term is so once everything is uploaded I hit live and then those of you who are tired of listening to this show over the web because I've noticed that there's still 30% of you guys who don't want to listen to it on iTunes, who don't want to listen to it on Spotify who keep using a web browser and some of you reach out and say look when are you coming to YouTube salvation is coming and what to be on available on YouTube soon.
So if YouTube is able to successfully load 400 and 18 ish episodes tomorrow, then I guess I'll be on YouTube. Anyway, just to let you guys know that it's coming. Podcast is going to be on YouTube pretty soon. Now today I want to look at how to reduce sales objections. This is something that I think I've already addressed severely on the podcast, but still, let's just go over it for the benefit of newbies. It's over here on the list as an important topic that I'd like to go over.
But since I've already done a series of episodes where I not only spoke about sales objections, how to handle sales objections, and then I went through specific sales objections. This one is just going to be a summary episode. Excuse me, summary episode just to introduce those of you who are newbies on the show just discovering the show for the first time. Introduce you guys to the All I say to the philosophy, to the scope, to the approach of how to handle sales objections.
Now, First off, we have to define what a sales objection is on the pod on this podcast. The sales objection is just any reason while someone gives for not wanting to take the next step or for not wanting to buy your product or service or not want to go along with whatever agenda it is that you're proposing in a business relationship. So if you say if you're trying to get the person to come over to your office to look at samples and the person is the person is delaying, the person is evading, you know, that's an objection.
If you're trying to close the deal, if you're trying to collect your money, collect the deposit so that you can move on and deliver the product or the service and the person is reason to drop money, you know, that's an objection. So excuse me. So. So excuse me. Yeah, sorry about that. Yeah, sore throat is still getting better, but I still have to clear my pipes. All right, So where was I? OK, yeah, Sales objections. I guess what I was trying to say is this.
Sales objections are just the normal part of the sales process basically, except when you're dealing with the actualized buyer. Sorry, one moment I really need to go clear my nose and my throat. OK, right now. Sorry about that. OK, so I'm back now. What was I? OK, so I believe I was saying that sales objections are just a normal part of the sales process. So don't fret when you're talking to somebody that looks like the person is trying to,
you know, do you what kind? The person is refusing to commit, the person is plain obtuse or whatever. It's just a normal part of the sales process because everybody has concerns, everybody has questions, everybody has fears, everybody has unknown XYZ concerning whatever it is that you're trying to get them to buy. So that's the reason why people object to stuff. Now, the only time when you're not going to get sales objections is when you're dealing with an actualized buyer.
Actualized buyers are people who know exactly what they want. They know exactly how much it costs. They've done exactly all the research that they need. And so because of that, they have absolutely no questions. Please note that these people are extremely rare. I have only met one. And whenever I talk to other people who are salespeople, there are some salespeople who haven't met any at all. So the actualized buyers, that person who shows up and says I
want an ABCXYZ, I need it in 50 quantities. And do you have it at XY and Z price? And if you do, can I have your account number so I can transfer and I want it delivered Tuesday morning before 8:00 AM. Those kind of people are very, very rare. Those kind of people won't give you any BS. They'll just come there and tell you exactly what they want. They like the price or they don't. They can't afford it or they can't. They will pay and you deliver and that's it.
No small talk, but actualized buyers are actually very, very rare. I've only dealt with one once before, so don't expect that. Most of the people that you're going to do business with, I want to show up. I know exactly what they want for exactly how much and have all the knowledge that they need, you know, for the transaction. Most people are going to show up and have a vague idea. So like back to the car example, somebody wants to buy a car,
they come to you a lot and they kind of know that they want to buy a Toyota. Whether they want to buy a Toyota Corona or Corolla, they don't really know. Maybe it's this kind of one that looks like on the small side, not too big, but also doesn't consume too much fuel. Or maybe they know that it's a Corolla, but then they get there and they're thinking they want to buy 2008 model, but then they happen to see, you know, 2017
model and then, you know, their eyes are now torn. OK, they have money for 2008, but that 2017 model is looking kind of sweet. So that's just how it happens normally. So objections are going to be a normal part of the sales process. So don't be angry, don't be angry, don't be impatient. It's just normal. Think of it as courtship, think of it as dating. It's just a normal part of the whole thing. If you're a babe and you approach a guy and you see how far I like you and the guy just,
you know, agrees, all of a sudden, you know you'll be somehow as far as there's no chase. And then the other way around, too. If you're a guy and you just pull up to the babe and then you know she's ready to fall into your arms immediately, you know, light bells, alarm bells will just go off. So it's just normal, you know, don't get angry, don't get impatient. Objections are a normal part of business. In fact, in some cases, if you don't get any objections,
there's a sign that there's a problem. This is something that I learned when I was in wedding photography. So I learnt quite early that as a wedding photographer, if nobody's objecting to your price, it means two things. This is what I mean. You show up, they look at your stuff and they say how much. I tell them that OK, that for to book me it's 500K. Even if you have the conversation with 10 people and then ten people pay your 500K on the spot and book you, and this is what's going on #1 it means that the quality of your work is dope.
As in your work is good, is standard. And that's really, really nice. But then it also means that you're so cheap for the quality that you provide. Now when people come and they see you, they're like, eh, this quality for this amount, they will just pay quietly. So as a wedding photographer, if you're not getting price objections, it means you're leaving money on the table. It means you need to raise your prices. It means that you are too cheap relative to the quality of work that you're putting out.
Now, this is not just for wedding photographers. It also goes for fashion designers and also goes for carpenters and should I say artists, artists in our people. So if you're a fashion entrepreneur and you have a a line of body corn dresses, for instance, I'm not sure what body con means, but I know I've heard my wife say body con before and I've heard my wife say peplum. OK, let me say peplum. OK, No peplum is old school.
So let me just keep it at body con. And then you have a line of body con and you're selling each of those body con for 35 K And people reach out to you on Instagram and 20 people want to buy the body con. You tell them that it's 35K and all twenty of them pay and they don't complain. I'm telling you rarely, rarely. As I say on TV, you have a problem with your business. The quality of your stuff is spot on at some point.
So when people hear that your body corn IS35K and they pay and they don't complain, it means that the quality they're providing is top notch and so the money money relates to it is a steal. So people are paying and they're not complaining. So objections are normal for some industries, artisanal people. If you don't hear any objections, especially money objections, it's a problem. You need to raise your prices. So the most common business objection, since we're already on price, let's just continue on price.
So the most common one, the one that you hear is price related. It's too expensive. We don't have it, we don't have the budget. I can get it cheaper elsewhere. Chukwudi sells it for 50K. Why will I pay you 120 blah blah blah money price related objections. I was having a conversation with a professional sales person earlier on who was complaining about why he couldn't sell some technical solutions that he had because of the price.
And I tried breaking it down to the guy but the guy didn't understand. But I tried to tell him that look, it doesn't matter what industry you're in. And I'm telling you if you're a newbie listening to the show that it does not matter the industry. The first thing everybody will say is that you're too expensive is the first thing. Do you sell diapers? They will say you're too expensive. Do you sell coffins? They will say you're too expensive.
If I for the guy that was complaining, I told him that look, do you know your OGA started the business by by selling light bulbs, energy saving light bulbs and when he started light bulbs, they said he's too expensive on top light bulb not to now talk about complex alternative energy solutions. So light bulb, they'll say you're too expensive. Solar panel, they'll say you're too expensive. I haven't told the person I was in traffic and there was one of these people, so I'm not sure what the proper term is.
OK, sorry, forgive me. I'm not sure what the let me say disabled. Yes, a disabled person selling bathroom slippers, trying to sell it across to somebody in the car. And I, I heard the guy say it, that the slippers was too expensive. So even bathroom sleepers, if you sell slippers, they will say you're too expensive. So that's the first thing that you're going to hear no matter the business that you're involved in. So please, those of you who are professional salespeople, just get that thing out of your head.
The first thing anybody would say is you're too expensive. Whether it's light bulb, whether it's bathroom slippers, whether it's wedding photography or whether it's solar panels or whether it's car or whether look, it doesn't matter. Look, even, OK, I'm not sure about pencils, but anything short of pencil and Biro, the first thing people will say is you're too expensive. So that one is standard. Then other objections are product or service related objections.
That's when people say we don't need your, we don't need this. It doesn't meet our needs. Already have a guy already using this person. We have a similar product, you know, blah, blah, blah. Those are product or service related ones. Then there's a time related objections where people say, well, I can't talk right now, call me tomorrow. I need to think about it. I'm busy now give it to give it to my secretary. We're too busy to implement it now.
When we're doing this now in this quarter, our focus is on this comeback next quarter. So all those are time related objections. Then there's money related object, sorry, authority, authority related objections, objections tied into the decision making progress, sorry process. And that's the reason why I keep telling you people over here on the podcast, you need to figure out who is the important person that you need to talk to.
I mean, how are the decisions made? So for those people, those of you who sell children's things, you, you, you guys already know what's up. You market to the kids, but you know, that is the parents that will make the decision. So that's why, you know, these people advertise and Western toy companies are really good at that. You know, the next time you guys are halls in the UK or America, just check it. You'll see that the advertisement are targeted at the children so junior can say mommy, mommy, daddy, daddy buy for me, you know, so you know that the authority rests with dad, but you're marketing to the children or the authority rests with mom.
So we need to figure out all these sorts of things or else we'll start hearing authority related objections, which is when somebody says, oh, I need to talk to my boss, I need to talk to my partner, I need to talk to my team. Let me discuss with my wife or let me discuss with my pastor, let me discuss with my family head, let me discuss with my brother. I'm not authorized to make that decision. Let me call chairman. You know, all these other stuff.
Then there's trust related objections. That's where people say things like, you know, they don't know your company, where people insinuate that they can't trust you. Or for those of us who are in The Who used to be in the wedding and the event space, there's something you see here all the time. So my neighbor, my cousin, my sister, my blah, blah, blah had a bad experience with XYZ. You know, I used to hear that all the time.
You're waiting for photographers and this thing looks nice, but during my sister's wedding, blah, blah, blah, blah, blah, blah, blah. You know, that's an an objection. So on the face of it, they're saying they like your stuff, but the reason why they don't want to go ahead with you is because during her older sister's wedding, they trusted another photographer and this is how the guy messed them up. So these are trust related objections and then some some things that some people call closing objections.
You know, when people say I need more information, I need to put compare your products with another one and blah, blah, blah, blah, blah. So these are the sorts of things that you're going to hear whenever you're trying to sell, whenever you're trying to move market. So OK, 20 minutes, let me see. OK, Anyway, I've dealt with these things in much more detail in the past. So just use for those of you who are listening over the web, if you use what's it called listen notes?
If you use listen notes, it's it has a bunch of it has a bunch of it's like a repository of different podcasts. But The thing is allows you to search within podcasts, sometimes within episodes. It also gives you transcripts. So it's a correct way to to use a podcast as a lending resource. So if you're going to listen notes and you pull up my own podcast and listen notes and you search within my podcast, if you just put in objections, you will see every single episode over the last 900 and something episodes that I've done, every single one where I mentioned objections, everything will just show up there.
So you'll be able to get everything in detail. But summary, when you're facing an objection, first of all, you need to lean in agree because nobody wants to feel like like they're not being listened to. So First off, lean in so well. Which is not to say that if somebody says you're too expensive, you say, Oh yes, I'm the most expensive in the market. You know, you can't agree with them to a certain extent, like my brother, that's all we see.
I'm more indistinable economy. Everything is expensive, you see. But The thing is, at least you've leaned in. So lean in, acknowledge then of course, re qualify qualification is just the part of the conversation. We are trying to figure out what it is that what problems they have, what problems they're trying to solve and figure out if your product or service can help. So one moment. OK, sorry about that. How to go clear my throat again.
OK, Yeah. So so after you, we qualify, try to figure out what the problem is and how you can help them solve the problem. You also have to try and clarify or try and educate. The problem with this clarifying and educating is some of you, you try to educate too quick, somebody says you're too expensive. You say, of course we're expensive now, now this is genuine leather from Italy and blah blah blah and or what not. And look, that's an OK approach.
But before you start trying to clarify and educate, you need to re qualify and find out what the person is about, what they're interested in, what they need. Because if somebody doesn't give a hoot about what kind of leather it is, you talking about Italian leather, you're just grating the person's you're just you're wasting the person's time. You know, like I told you guys about the time when my wife said enough is enough that you can't keep wearing these old trousers,
we have to go and buy a new trouser. And anyway, begrudgingly I went. Well actually she tricked me. We she said that oh there's a sale going on for the children that you can buy jeans at XYZ amount. So some small money had entered and says OK, no problem, let's go. So it's why we now got there and picked for the shoes and she now said enough is enough, this is your trouser, blah blah blah, let's buy this one. And then she found a pair of trousers that actually fit.
Because back then I was on the large size. You know, I'm losing weight now. So I'm almost, almost back to my sexy days, my sexy ways, but I'm still on the biggish side. So found something that actually fit and everything looked OK. But it was a old brand self was a pair of jeans. Was it Wranglers or no? No Wranglers, but one of those old school brands anyway. And so for me, the amount that they called us like what for a pair of trousers?
I was like, no independence started talking about how is this quality? Is this brand and is this brand and is this brand? But The thing is for someone like me who doesn't know what's up because I really don't know the difference between a Calvin Klein and a Wrangler and a DKMY and a like, I don't know the difference because to me they all look the same. For me, the main thing is does it fit and does it have that kind of stitching in the middle so that they will not split because all the stuff that I
wear, for some reason they keep splitting down the middle. So for me that was my own like does it look sturdy? Is it not going to split? One person kept talking about the quality and everything. But anyway, it was wifey that they were talking with and wifey knows the quality. And so we went ahead and then we bought. And actually, it was a good purchase because it's been over a year and the thing has not frayed at all.
I mean, even when I abuse it, even when I wear it for several days on end. But I won't tell you how long I wear it, you know, lest you guys, maybe you see me in public, you refuse to hug me. You'd be wondering, has he been wearing our trousers for, like, one week anyway? Yeah. But the thing. Yeah, is, is, is good quality. But what I'm just trying to say is before you start educating people, you need to figure out who they are, what they're about, and how to start educating them.
So if there's somebody who doesn't know the difference between DKNY and Calvin Klein and Wrangler and or what not, and the person seems to be concerned about is this thing strong? Is this thing strong? Then focus all your energy on talk, on educating on how strong this thing is or not and not on how it is so, so, so and so seasoned or it's from this person and then or what not. And then after re qualifying and trying to educate, you should also do a trial close.
This is where lots of people fail. They don't do a trial close. They don't try and gain feedback. So OK, so let's just use a note. Let's see if I can come up with an example. OK, this is 24 minutes. OK, OK, let me come up with an example, a price related objection. By the way, in case you haven't figured out price related objections are preventable. It's something that you can reduce. You can reduce this by just pre qualifying in the 1st place to make sure that people have money and make sure that you have the budget conversations and make sure you're setting realistic expectations.
So for instance, let's go back to this whole thing of a technical sale. If you're yawning with somebody and you say OK bro, Madam, for the conversation we've had so far, we can either OK, no, let me skip technical, let me see the technical. So let me make it more relatable. Let's say catering. Yeah, catering. OK, yeah, since we started off by shouting out people who are in the catering space. So you can say oh mummy, no problem, we can cater for the wedding, blah blah blah.
From all the things we've spoken about so far, we can do either continental menu at 2500 naira per plate or we can try high end African menu at 1800 naira per plate, which is in line with your budget or mommy, what are you more comfortable with? Or daddy, how does that sound? You know, depending on mother of the groom or bride of the sorry mother of the groom or father of the groom, depending on who you're talking to.
So that's how you couch it. But The thing is, when you have that conversation, the person has had 2500 per plate continental menu or 1800 per plate African menu. By the way, I've been out of the wedding game for a long time, so I don't know how much food costs for events. Just in case there are some of you that are laughing right now that there's no way that you can do continental menu for 2500 per plate. Just be in mind that I haven't been in the space for a long time.
And then plus I got married close to 15 years ago. So I don't know how much the prices I've gone up or down. But bottom line is when the president sees 2005 per plate or 1008 per plate, if the person says 1008, you already know that this is not a customer you can deal with. And you know how you're going to weave the conversation. If somebody says 2005 18, we'll have to negotiate. You know that there's room there. So bring up all these money related things early.
Get a sense of who it is that you're talking to. Then when it comes to this whole thing of clarifying, because I, I know I mentioned that some of you like to clarify, when it comes to clarify and educate, when you hear the money thing, somebody will say NO15K is too much for a pair of trousers. And you say that's why it's not just pair of trousers. It's made in Italy, it's made in France, it's blah, blah, blah. It's Olympic edition, it's this and this and that and that.
So remember that you have to requalify first. Figure out what the person is interested in before you start educating. But even when it comes to education, the mistake that a lot of you make is that you are telling the person when it comes to educating and educating doesn't work that way. If you're trying to push something down somebody's throat, the person who's not going to agree, you have to make, you have to plant the idea in the person's head.
You have to make the person think about it. So now let me say, OK, yes, now let's do technical sales now because it happens a lot in technical sales. Somebody was saying you know, blah blah blah, the generator is too expensive or whatever or the cable is too expensive. Then you now start trying to educate them that no, my own cable is better because of warranty, because of guarantee, because of technical specifications, because of load,
because of this, because of that. So this is what you do if you want to educate instead of telling somebody about your warranty and your guarantee of the technical specs and your after sales service and saying that this is the reason why we are better then what you should do. What you should be doing instead is asking questions. So let's say it's for the sale of AMOLED cable because in my estate the transformer blew like 2-3 months back and we're trying to sort that out.
So we had to be looking at the cost of cable, AMOLED cable, this cable, that cable. So if you sell cables and then you're in front of someone and the person says that you're selling your own AT35K but at Abdul in the next shop so they can sell it at 27 K per meter. You just say call me that. Oh oh, so Abdul said he will give you 27 K instead of 35. That's a very good price Sir. I suggest that you take it first of all.
You say it like that. You agree and tell the person it's a good price. Then it's of now trying to educate the person. Just ask simple questions. OK, So what about the warranty that Abdul is giving you? And then you keep quiet and the mouse warranty. What is warranty? That is when you now have the room to start educating. You planted the question, you planted the doubt, then well, you can ask that. Oh fine, no problem. 27 KR,
that's very good. I suggest you take it. That's a good price. That's a good price. What about the amplitude? Can you carry the social and load, the social and soul load that you mentioned in your estate? And then you keep quiet and the person will say what is amplitude or what do you mean by load? Then you can now start educating the person. By the way, in case you haven't noticed, I'm not a technical person either. So for those of you who sell cable, in case I'm making up stuff that is OPT, just understand the spirit of what it is that I'm saying.
So you don't ask the question or the person says, or you say, Oh yeah, 27 K instead of 35. That's very good, Sir. I suggest you take it. 27 K is a very, very good deal. But by the way, which quality is he offering you? Is he offering you Korea or Japan or Swedish cables? And then you keep quiet and the man will have questions. Is there a difference, which was Korea, which is Japan, which one is Swedish? That will now give you the opportunity to now start educating the person.
So it is from asking questions that it gives you room to now start educating people. But if you start off by saying 27, Abdul say he'll give you 27 K. No, it must not be a good product because he's offering you Korea. But what we offer is Swedish and we offer Japan. Right now, Oga doesn't know that there's, excuse me, that there's any difference between Korea or Japan or Sweden or whatever. He has no idea. But by asking the questions about quality, about warranty,
about guarantee, about after service, you know, all these sorts of things, you know, you plant a seed in the person's mind and that is what gives you the room to start educating. Now the whole point of asking these sorts of questions now, is it Korea or Japan? What quality do they offer? Can the cable carry the load or how long is the warranty he's giving you? The one of these questions is to make the customer, excuse me, is to make the customer realise that price isn't the sole determining factor, but they also you'll be thinking about quality of the cables.
Some people might not be aware that the different kinds of quality and different kinds of specs get the person thinking about warranty guarantee and all this other stuff. But don't, don't preach it, don't tell it, just ask it as a question. And when you ask it as a question and that plants the seed. That's what gives you the opportunity to start educating people. So, but like I said, I've already made podcast episodes that are dedicated to this whole subject.
So just use listen notes, search within the podcast titles, put in the word objections. Every single podcast that I've made about handling objections in the over 910 episodes that we have, everything will just come out there. You can listen to it for the wider philosophy about dealing with concerns that customers have when we are proposing something and they don't want to accept our proposal. But before I go, just a word again on this whole thing of trial closers and gaining feedback.
It's not just enough to try and educate this person and they now keep quiet. If you educate this person on AMOLED cables and keep quiet, what the person will say is let me think about it and then he will go. And it depends. You might lose the sale at that point. The thing is, while he's there, you need to gain some feedback or at least trial, get a trial close. If you think you have dealt with all the person's concerns, then try asking for the business again while the person is there.
It's not just enough to address the objection and then keep quiet and then the person will say, let me think about it. So back to the earlier example. Let's say you have educated the boss on everything. You ask the questions. OK, if I give you a three month guarantee and we're going to do free installation for the first 100 meters of cable, then I'll be good for 33 K per meter of AMOLED cable. And then you keep quiet and then you hear what he has to say.
But do this thing while he is here. Don't educate him and then keep quiet. And then he'll say, let me think about it. If you ask him like that, he might say yes and then you're good to go. You've warned the customer, but then he might say no. If the person says no, you've missed something. So you have to start the process all over again. But I suspect that most of you would just say, oh, more, this is too much work. And then you just give up and move on to a potential customer.
But either way, The thing is this, after you've dealt with the objection, don't just keep quiet. If you keep quiet, the person will say, let me think about it. Let me get back to you. Let me call my brother, let me call my engineer. I didn't know this whole thing about Swedish, Swedish cable and Korean cable and this and this and that and that. Try and ask for the deal again. So let me wrap it up here. Connect with me on WhatsApp for questions, quick tips or insights.
The phone number is 08064662140 and the country code is +234. Also connect with me on LinkedIn which is the best social network for business, career development and networking. So you should be on that if you're serious about either of these things and name to search for once you get to LinkedIn, establish hima aide. I'm the host of the show. Thanks for your time and attention. I'll catch you guys on the next episode and hopefully by tomorrow I should be cured so there'll be no more sniffles and hacking during the recording.
So I'll catch you guys later.