Your Phone is Enough: Empowering Nigerian SMEs with Mobile Content Creation

Hello and welcome to the show today. I'm not an audio booth, so expect to hear some noise in the background. Now today is going to be another random episode and don't worry, I'll get over the random episode soon and get back to the out of the questions list or the list of topics that I think we should be talking about. Now, the reason why I'm doing a random episode today is because I happen to, well, today I went to NTA because my step sister was being interviewed.

She's an artist, a what are they called? Again? She's an abstract artist based in Abuja just like I am. And so some of the wigs that NTA have taken a note of her work. And so she was invited for a program, I think it's called Generation XYZ or something like that. And well, basically, you know, young people stuff, they interview people about all sorts of things, whether it's art, the economy or history, government, whatever.

But it's just young people's takes on all sorts of things that are moving and shaking in Niger. So of course she was going to go for this thing. And so she's like, you know, she wanted me along for the ride, you know, support and all that. So I said, sure, no problem. So we're off to NTA to get the her feature recorded today. And while we were there, I noticed a couple of things about the content production. The fellow who handled the interview has a similar mindset like me.

So I figured, let me just hop on the podcast real quick and just share with you guys some of the all I put in, like key takeaways that I took from the recording, from the recording session, which kind of mirrors some of my some of the things I've been saying over here on the podcast when I'm talking to you guys about content production and how I think some of you are overthinking it because some of you want everything to be perfect before you do everything.

And even though I keep telling you guys that look for this podcast, right from day one, there's just been me and a mobile phone. It doesn't matter. You know, back when it was my Samsung, what was it called? There was a Samsung something these small. Now it's a small phone. I think it's a dinosaur you don't see with anybody anymore that the I think was the J5 or something, the Samsung J5, you know, double SIM. And I've also used iPhone,

iPhone 5, what else? Like all kinds of models, whether it's cheap phone, expensive phone, mid range phone. OK, I haven't used any high range phone, but this broadcast is just me and a mobile phone, as in nothing else. And still people don't get it. Anyway, look, I've gone too far. I'm really beginning to rant. Let me just give the listener shout out first and then we'll go straight into what it is only to talk about. So today I'm going to shout out Usha Iguo, who found me on LinkedIn, sorry, who found me on the podcast and then reached out to me on LinkedIn after listening to a couple of episodes.

Now I know for sure that I pronounced Usha's surname correctly because I confirmed that he's chief. So he's my homeboy. We're from the same state. And in fact, that's how we got the conversation going because his surname is, it's kind of interesting if you're a chief person, you understand. So I'm not going to say what his surname means, you know, so because I'm not trying to embarrass the guy or anything. Bob Yeah, if your team, it's exactly what it is.

His name is Usha. His surname is Go. And just makes me wonder sometimes, like what were ancestors thinking? You know, people are selecting surnames that selecting names that mean all kinds of things like, you know, like Yoruba people, you know, when they say IDME and all that, I think IDME is like the crown looks good on me, you know, So people select names like that. The crown looks good on me. Wealth is my portion. What else, you know, blessing is my portion.

You know, all those kind of names or like EBO names, you know, like, OK, no, I don't know like EBO names. Like God is my strength. God is my this God is my that you know, so people are selecting that kind of names, prosperity, progress, peace, blessing, wealth, you know, everything. And then you now go and select a name that means you. So I don't know my team ancestors sometimes when I know try as in you guys should have tried with the surnames that you you gave us anyway, so we shall really glad that you listen to the show.

And he discovered me because one of his boys who is a gala referred the show to him. And I'm really glad that our people, you know, tea people, you don't have people you gala, you get the A2 low. You know, our people, that, that whole side, you know, Ben Way, Ben with NASA white Ish ta Rabbi Ish. You know, I'm glad that we're beginning to open eye, you know, small, small, we're beginning to learn about all kinds of interesting things that are going on in the world and getting involved in these sorts of things because we can't keep letting all the Yoruba boys have all the fun.

So, you know, we too, we need to shine our eyes. We need to go to school. We need to take advantage of all the stuff that is going on in the world. And Usha is he does front end, front end, he's a front end developer, so he's into designing apps and that sort of thing. And then he also does branding and design works for his clients, although he's still in school. So we had some conversation about how to keep that kind of hustle going because he's a final year.

And I'm not one of those people who believes that because you met that final year, kill your hustle. Because if you've been doing this business, you know, year one, year 2, year three, you know, it's a final year, you kill it, then you finish to now try and revive it after you leave school. You know, it's somehow. So I think you can slow things down in year 4, but you don't necessarily have to kill it. So we had some of those conversations.

And then I'm really, really proud when I catch people starting early because the mistake that some of us made was, you know, secondary school flex, university flex, masters, flex. Then after you finish masters, you now say, OK, So what am I going to do with my life? That's a little too late. So for those of you who are running one or two things now in uni, please continue running it. It's, it's going to make that whole conversation of when you're done with university and masters and OK, what to do next?

It's going to make all those conversations on what next a whole lot easier. So whatever it is, you're you're you're running, just keep on running it. So Usha, thank you very much for listening to the show. Usha's friend. Thank you very much for letting Usha know that there's some goodness right here. And please, all my people listening teeth people who are listening. You don't have people listening. You get the IT to low people,

even our plateau people be wrong people. All of you. Please, you guys share the show, whether you believe in the merits of the show or not, share the show just so that our people can see that there's farming is not bad, but our people from that side of the world, you know, we know ourselves. We need to know that there's the world is going beyond the world is developing beyond farming. You know, there's a modern global world out there.

And the sooner we Start learning, trying to be a part of it, trying to take advantage of it and trying to set our kids up right, you know, the better. Or else wake up one day and we'll see that Yoruba boys and girls have cornered everything. And, you know, Yoruba house Ebo, you know, other tribes like they would have arranged themselves. And we'll still be stuck in the era of, you know, still be stuck in the Stone Age.

So share the podcast. Let our people see now there's a brave new world out there and there's ways to make money, advance ourselves, advance our families, advance our communities. So let's push out the gospel so that our people can open eye and we'll all achieve progress. So yeah, that's the listener shout out for today. OK. Yeah. We also have conversations about this whole thing of branding before going into business, but I have already made podcast episodes about that, So I won't delve into that.

But let me just say for those of you who are thinking let me get my brand right before I start branding sometimes is an artifact. It's an after effect of the substantial things that you're already doing. So in other words, if you're doing good business now and your sales game is on point by by role, I say by after effect or whatever, you will be achieving a brand. So like when people give me up and they ask me, is that, oh boy, your brand is tight.

What did you do? My answer is, look, I did not create any brand. I did not set out to create a brand. This is the idea that I had. I was a wedding photographer. I was doing media. People say you're good at this whole sales thing. Come and train my people. Come and train my people. And I just thought about it. If I'm going to cut, if I'm going to delve into the consulting space, I'm behind was how do you say it? I can't remember the expression.

Anyway, I'm behind. I need to do something to catch up. So content marketing had to be the thing for me. And podcasting, I just pick podcasting because it's easier than every other thing I can. I can do. I can do video, but video is work. Audio is easy. Just pick up the phone, hit record, talk, finish, stop, upload, podcast episode done. So that's the reason why I picked podcasting. So for those of you who wondered, I wasn't thinking scientific.

I didn't think. It's not like I had any clear strategy. It's just that podcasting was the easiest thing for me to do. So that's why I picked it. Then that was just it. I kept doing good business, kept talking about what I do on LinkedIn, kept putting out episodes and you know, things like that. And then over time, this Halo or this association of a brand has now been credited to me or associated to me because people are seeing the substantial stuff that I'm doing.

So if you look at my brand in quotes and you like my brand, this is a perfect example of what it is I'm trying to say. I didn't sit down and say what is my brand and then start from there. I just decided to do good business practice from day one and then the Halo of the brand is something that has attracted has attached to me as we go along. Now when a house on Big Pepper, yes, I will go and get a brand consultant and they will clean me up because my wife says I

dressed like a Ghanaian school teacher. In fact, I went to Rapid Broadcasting Network yesterday, TV station here in Abuja cause were discussing one or two things. And so I came to come and pick up my children from school. And as my oldest son saw me, he's like, daddy, where did you go today? I said, I went to Rapid Broadcasting Network. So OK, yeah, that, that figures. I'm like, what does that mean? And I thought I was like, you know, today you're properly dressed.

That's why I said, now what do you mean properly dressed? That I'm wearing your trousers, I'm wearing proper sandals and I'm wearing my Ankara whatever. And myself, I was like, yeah, yeah, you don't, you don't dress this nice. You know, you only dress like this when only when you're going out. And you know, so I was like, OK, noted. Shots fired. So I understand that yeah, I have to clean my image. So when I get some small money,

yes, they'll be a brand consultant and we'll do the every, every who arranged my wardrobe, who gave me some new clothes, you know, make the boy fresh. Who knows, maybe go to the gym, get a six pack. So I'll do all that branding work later on, fancy website logos, colours, everything, hook up TV and radio interviews and you know all that. So yes, in the future I will do some branding work, but for now it is OK to just say that you're starting off doing good business and then the after effect of the brand is going to follow you.

So some of you guys don't overthink this thing. Don't sit down and be planning too much. Another reason why I say take it easy on the branding thing is because sometimes you guys are trying to craft your brand and you don't have even enough information about you, don't know about enough about you, about your target audience even make the best choices. Now for someone like me that I've already done a bit of work. The podcast is over 950

episodes. I've been speaking for a couple of years, been consulting for like 2 years now. Let's see what else you know, as in like there's a body of work and I have a sense of who my customers are and things like that. So when I bring you the branding specialist, it's going to be a very direct conversation. The branding person can ask me, who are you? I can tell them who are your clients? I can tell them we can have the question about brand promise,

about user experience, about everything, about positioning and they have all the information they need to get things done. But if you are the early stage clients, 0. Trading history 0, all you have are your aspirations. You can be crafting a brand that is not going to suit the reality of when you start doing stuff because you might be thinking you're assault of the earth so let your brand be rustic. But then maybe when you start you are attracting high end clients and then the branding that you selected for yourself does not work.

Or what actually happens, which is the other way around. People want to be aspirational. So you now think high end brand luxury this, luxury, this luxury that. But then you're in business for one year and when it comes to luxury 0, as you haven't had any luxury clients. And then there's a mismatch because you're doing luxury positioning. But then all the people that you're doing business with either salt of the earth or wait and get and you know, all these sorts of things.

So those are my thoughts on the matter. OK, now look at me. I spent too much time on the intro. OK, so like I said, today is a random episode, so I guess that's not a problem. So on to content creation. So like I said, my steps is went over to NTA today. And the guy who was there is is kind of like my people. As I saw him, I knew, OK, yeah, he's he's my guy. So, you know, nice conversation. The guys are like, OK, let's head over to the main building and that's what we're going to shoot.

And all the while I was wondering, OK, it's just this guy, like, where's the crew? Because my father used to be an NTA. And you know, the old school stuff, you know, it'll be plenty of camera, camera, lights, lights, lights, you know, that whole thing. And then we got to NTA. And I'm like, oh, OK, so this is where the studios are. And it's like, yeah, sure. So let's go this way. We came up and the next thing we went out to the back.

The new studios is really, really lovely as in like I buttoned the concept. The concept is real tight. You go up to the top, there's like a small roof, you open it. They did this, what's it called? This thing that looks like grass, like carpet grass. They did that on the whole roof. And then there was this place where it looks like this thing where, you know, boys go to go and take shisha in Abuja. So, you know, like these things where I don't know how to describe it, it's not like a thatch roof, but then with chairs and then it's open seating looks like a place where you can have your shishan be having drinks and, you know,

just you maybe watch football. So they had that kind of thing on the roof. And I was impressed. I was like, oh boy, I didn't know that anti has money like this. And the guys like the anti has changed or the anti is moving, moving ahead. And in my mind, I'm thinking you guys should have had money when my father was in service. So yeah, paid my father well so that we could have lived his life anyway. So he took us out onto the roof and he's like, OK, this is what we're going to record.

And I say, hey, where's everybody else? He said no, I'm going to use my phone. I was like, nice, nice one. He's like, yeah, sure, there's no problem. This is how we'll do it. She will sit down here, we'll display the pictures here. We're going to frame her like this. This guy has a lapel mic. Just clipping on here. Shady battery is OK, No problem. We now meet hard for lights to be sure that light was OK, made one or two adjustments and then that's it.

That's how we did the recording. The focus was just to make sure that the lighting was good. The lapel mic have battery. So the battery was OK. What do you call this thing, this thing where that holds the phone steady? Is it gamble I be is it a tripod, a tripod? So tripod and then that was it. And I was like, but you know, Are you sure? I was like, yes, that all the ones that air on NTA, the one that he's the one that handled the production and that's how he does it.

And he does with the iPhone. I was like, nice one, good, good, good. But I was curious. So I asked him why he said, you know, civil service now, you know, all these cameramen, how they like to give people headache. And, you know, we just had that discussion that, you know, you called the cameraman. It's only when the cameraman is free that he will come. And then if you have specific angles that you want, the guy will say, no, I'm not moving my camera.

And then of course, he didn't say it, but I understand how it works because like, if you want to call the camera guy, definitely you have to mobilize him. You have to give him something. And of course his government work. So it's like, how will I mobilize you to do your job? As in I'm going to be dropping my own money for you to do your own job. He didn't say that, but I'm just saying since we hang around these people, I know how it works that you want the camera Matri show you gas mobilizing,

you know, something for chops, something for transport and all those sorts of things. So that's how we rigged it. That's how we shot it. So on the spot, mobile phone set it up, lighting was OK, location was good, wireless lapel mic, the battery was OK. It was there and then that we agreed on the agenda on the spot. So this is the program. This is how we're going to roll. These are the kind of questions I'm going to ask you at this point.

You're going to talk about this, you're going to talk about this, you're going to talk about that. We agreed. As per Big Brother, I gave her my advice on a couple of things and then we shot it. After that, he used the same mobile phone to now get B rolled, zoom in on some of the paintings, you know, things like that. And then we did multiple takes because there were some things that she did she wasn't comfortable about.

She forgot to include a call to action. At the end of the day, we agreed to what the call to action would be. You know how people can hit her up if they're interested in checking out, how checking out her work and shop, shop. 30 minutes, we were done. No fancy production, nothing. Now it's like, OK, so how far would the editing now? He said no, that is not a problem now just drag the phone into the computer and then I'll edit.

And then I said we're good to go. I said OK, correct. So when will the show be airing now? He said Thursday, and I was like, today is Tuesday. He said today is Tuesday, you were on Thursday. Now that is not a big deal now. So B is just sharp, sharp, you know, from here when I finished recording this, I'll just go and do the editing. I do the editing myself, you know, and we finished it, gave the guy high 5, and I was really impressed.

And that was it. That's how the day hanging out the NTA went was not a fancy thing. We didn't enter into the studio. There was no gigantic lights, there was no teleprompter. It was just three people with five paintings sitting under AI. Don't know how to call it a canopy or something sitting under that canopy like thing on a roof. We asked her tough and that and that was it. So the lesson that I'm trying to give you guys here on the podcast, in case you're a first time listener and you haven't heard me rant about these sorts of things before.

The lesson I'm going to give you is when it comes to content, please, you should stop overthinking content. And I hope you guys can see that it's not that I'm being weird. I know some people say I'm weird. I like to do everything different, but even at the level of NTA. Some of this stuff that you're going to see the show. You know what, I think I'll try and get the name of the show. I think it's Gen. generation XYZ or something.

But just anyway, let me not talk. Let me not talk too much. Maybe I'll just get the audio clip and then I'll put it on YouTube when The thing is out so that I can send people over there and say, look, you know that one that I said mobile phone strictly, this is the footage so that people can see. Then they'll believe there's no matter if I'm trying to be contrarian or something. So you guys should stop overthinking your content.

You guys are overthinking it. You don't need the fancy lights. You don't need the 2,000,000 naira budget to get the camera plus the light plus this plus that plus the new computer. You don't. The most important thing in my own opinion, is the script or the agenda or the message. Is that thing on point? When that thing is on point, you can do a lot with the modern equipment, the phones or the cameras that we already have.

So if you have a modern camcorder, your modern camcorder now is probably better than professional TV recorders that people used to use 20 years ago. So if all you have is camcorder, there's no need to going to spend money and say that you want to get the latest DSLR, the latest camera, the latest, the latest can on whatever it is. There's no need. If camcorder is all you have, start. If mobile phone is all you have, start.

But the main thing is let's focus on what is it that we are going to see. Remember we showed up there, we picked a nice location next to the Astroturf. You know, the thing will look, especially when you use depth of field, the green will now look like it's natural grass and the place is nice and laid back. It looks like a nice hangout session where everybody out of the shot, we're about to record. You should go for you're making too much noise, you know, that sort of thing.

So we can get nice clean audio. And then we agreed for this feature. What are we trying to say? What is the main message? Which are the paintings that you're going to talk about and why? And then what is the final message that you want to send out to the audience? And then at my prompting, what is the call to action? How should people hook up with you at the end of the day? Because you know, there's no point of going on NTA and not promoting your market.

And that's a mistake I noticed that lots of people make because I see on LinkedIn, people share when maybe they get interviewed by Channels TV or something. And it's a wonderful interview. By the end of the day, you know, you didn't push your market. I'm like, what's the point? You have to push your market. You don't have to do it in an overt, overtly aggressive way. But you can cap out the episode, the interview by saying, OK,

let's say it's Channels TV and Mukwe is the one who interviews. You say, OK, I'm great. Thank you very much. It was a pleasure being here on the show. If anybody who has been listening has questions, blah, blah, whatever, or wants to see how we can work together on so, so so and so, I'm available on all socials. Just search for my name. You can find me, reach out and I'd love to get in touch with your audience. You know, something like that.

That's a simple CTA leaves room for somebody to say, oh, I saw you on Channels TV when you were on Mukwe show. I like what you said about blah, blah, blah, blah, blah. And then conversation carries. And then from there, you hopefully you get some business by the time you appear on some of these shows. So please, for those of you who have the good fortune or if you're able to hook up an interview on programs like this,

please don't forget call to action. Don't go outlandish and say my paintings are three million. If you want to place an order, this is my account number. You know, no, that's too far. Keep it nice and classy. But there should be a call to action at the end of the day. So stop overthinking your content now. These are some simple guidelines. If you're thinking of photo content, photos, any modern phone is good enough. If you're thinking of photos,

any modern phone is good enough. If you have the iPhone, training, whatever you know, it's good. If you have the latest Samsung, something, something, something, it's good. If you have the latest Nokia, whatever, whatever, whatever, it is good. Modern phones are good when it comes to photography. Just switch on grid lines that is the lines that come on the screen so that you can use rule of thieves when you're shooting.

If you don't know rule of thieves is just Google it and follow rules of there's you can't go wrong. Then make sure that you have good light. If it is a product, put the product on the table, put it close to the window. That is a nice good source of natural light. In case you can't afford what's it called beauty dish. I'll be beauty lighting. If you want to record your videos, take your chair, sit in front of the video.

Sorry, I say video sit in front of the window. That natural lighting that is falling in through the window is nice enough to light your face. And the good thing is since his mobile phone and you're close to the window, your face will be bright the rest of the background because of what's it called the limited. OK, I've been out of photography for a while, so I can't remember what it's called. Again, the limited dynamic range.

Because of limited dynamic range, you you'll be very bright, You'll be crisp, you'll be sharp, then the background will now appear darkish. So in fact, if you want to diminish the background, sit in front of the window and then close the other windows in every single part of the house. You'll be nice and bright and you'll be at a nice softish black background behind you. So if it's photography, that is all you need. Your mobile phone is fine.

Make sure that the background is nice and clean. For those of you who have exercise bikes in your house where you dry, you know, you dry your underwear, or maybe you dry your boxers or your children's school uniform, that's where you have it. Make sure that the exercise bike with the children's school uniform is not behind you. Remove the exercise bike. Let's see what else. Just clean background, remove all that stuff.

You have a modern mobile phone, you are good, you're good to go. For video, the considerations are the same. Your mobile phone is fine. In fact, for video, most important thing actually is the audio. Because if the video is tight, video quality is tight, but then the audio is terrible, then it's a problem. So that's where this whole thing of lapel mics coming. They're available on Jumia, on Conga, on Amazon or whatever.

You can use that to get your stuff done. Now for the TV guy, he said that sometimes when the lapel guy doesn't come on time, what he does is because he has 2 phones, he uses 1 phone to record the video. He now puts the other phone close to the other person to record audio as backup. He will now carry the two of them and sync. Now don't ask me how it's done because I don't edit. I hate editing. Edit is wireless. So all these people who love editing like I carry bum bum for you guys, you will really something else.

So I'm just saying that it can be done. You can use one mobile phone to record. You can use a second mobile phone to record audio and then sync both of them later on. So when it comes to video, don't worry too much about the camera. Whatever camera you have is fine. Whatever phone you have is fine. Pay more attention to the audio because bad audio can kill good video and if you have the lapel mic just keep you close to your body.

So with these simple guidelines, trust me whatever camera you have is fine. There's no need to buy 2024 version if Mumsy or popsy was able to buy 90. OK, let me not say 1990. OK let me say 2002 thousand and one right 2024. OK let me say 2001. If Popsy gave you 2001 version of camera, use it. It's fine. You're good so long as you pay attention to all these other considerations. Is the background clean? Is the audio good?

Am I close to a nice good source of lighting? You'll be fine. Then scripting, you have to think, who is my audience? What is it that I'm trying to say to them? And then the call to action. What is it that you do next? That's pretty much what I do on this podcast every day. I know who my audience is because I'm looking. I'm talking to you guys, you know, in the flesh. Once in a while I see you guys, we exchange WhatsApp messages and then also look at the,

what's it called, the data data analytics on the back end on the podcast. So I know how many of you are 17? How many of you are 65? Surprisingly, we have a few people over 65 who listen to the podcast. So for you mommies and daddies who are listening to the show, I really appreciate the I really appreciate your attention. So please reach out to me, those of you over 65 listening to the show, I'd like to hear your opinion.

You know, why do you listen? What are you getting out of the show? What do you think we could do better? And is there a way I can produce content that will be valuable for those of you who are 65 and above who are trying to join we young bloods in the hustle? So yes, I know who my audience is. And then every episode I just have a rough list. What am I trying to say in this episode? And then I go ahead and say it. At the end of the day, I give a call to action and then I wrap it up.

It's that simple. So you people should stop overthinking your content because you're delaying your foray into the business now, because I say don't overthink content, some people are saying that. Some people think I'm saying you should be OK with mediocre content. No, I'm just saying, let's be realistic right now, given where I am in life, this is what I can do realistically a couple of times a week. If I say I'm going to go to a studio properly, make it up properly, everything, then look,

to be honest, I'll probably be releasing maybe two or three episodes a month because, you know, I have a business here that I'm I'm trying to build. Who has time to say I'm going to be driving to the studio several times a week and then pay for studio time and then pay for editor, then pay for engineer and then pay for this and then pay for that. So I'm just being real. I'm just saying, let's be realistic with where we are and,

and what we have. And what's that saying? You go better, things always get better. So if Popsy gave you 2001 camera, but you're in 2024 camera, it's not a problem. Start with 2001 camera. Eventually you go better. You'll be able to buy whatever the modern camera is for, you know, whatever it is that you're listening to this episode and then you will buy it and you will step up. And The funny thing is this, for those of us who get good at producing decent content on the cheap when we now have money to throw production value behind it, imagine how bad as like how not bad as in bad as in bad as in correct.

Imagine how correct the content looks. Think of this guy, what's his name? Apropos Dr. Go and check Apropos doctors early videos. Apropos doctors early videos was phone and the same thing with that Lady Maharaja was in Maharaji. When I used to do skits, the first thing was phone. But The thing is they got good at the craft then with what they had and then now that their businesses are paying money and pepper rest and they've invested in correct gear.

See our pro code doctors videos now just see the way he likes the whole thing, the way they compose it and everything is because he got good with mobile phone game. So now that they have DSLR money, you know they can step up. So don't worry get good at your craft. Excuse me, sorry I had to clean my throat again. I was going to say I'm getting better so I haven't coughed today. So that was good. So you get really good at your craft.

Using cheap or affordable or basic stuff now should not stop you putting out content. You're wasting valuable time by saying you want to raise 3,000,000 first so you can buy a camera, so you can buy gimbal, so you can buy tripod, so you can buy beauty dish, and so you can rent studio time before you start. For those of you who have that kind of money, it's not a problem. At Rapid Broadcasting Network, they actually have studios where they help people to record podcasts.

So if you're one of those people who has the money and you want to do high production value, they're called Rapid Broadcasting Network. They're in Abuja, just off Lagos St. in Gariki. If you go there, they have every single thing that you need. So you go there, lights, camera, action, makeup, everything, look like a star. If you have that kind of money, sure, no problem. Go there, get your podcast, get your content made under those kind of settings.

But if you're not there yet, trust me, the phone that you have now is enough. The computer you have now is enough. The camera that you have now is enough. The challenge is just go on YouTube and then type, you know, how can I make good content with Nokia C300? You know, whatever enter you will see that somebody has made it would have made a video that if you have Nokia C3 something and you want to record the video, this is how you do it.

Put your setting here or use this kind of lighting or do like this or do like this or do like that. So YouTube, talk to people, most importantly, focus on the scripting. Who's the audience? What am I trying to say to them? What did I want them to do after I'm done with the content? If you can't figure that part out, you should be OK. You'll be fine, just start there. Even some producers on NTA have woken up and I've started doing these sorts of things.

Channels TVI know that for at least back when I was in Lagos, Channels TV was already doing I think what they call citizen journalism, where there's a news, whatever that is going on and you happen to be there and you're there with your mobile phone. You just film the whole thing. You send it into them. You know, they tidy it up, they clean it and then it's on the air. So I know this one for a fact because I was in Lagos, you know, like teenage years into university.

So even then, Channels TV was already doing citizen journalism, as in its footage from a mobile phone they just carries, they clean it, they stitch it and then they run it. So it's possible. I just wanted to let you guys know that. So yeah, that's it. That's the end of my rant and random episode today. So reach out to me, let me know your questions, your complaints, what else? Yeah, just reach out to me. Basically connect phone number is 08064662140.

The country code is +234. Now connect with me on LinkedIn, the name to look for, establish him at IED and also the show. You get the link, you get the correct spelling of my name. Because I'm sure a whole lot of you listening on the show right now, you probably don't know any other teeth person, any other Eduma person, Igala person, Buron person, Etulo, you know, you probably don't know people from this side of the world.

So I understand our names sound exotic. You know, people ask me, you know, is the name German? Is the name Chinese? Is the name Japanese? I've only had one person who asked, is the name Irish? No one really surprised me like Irish. Interesting. So highlight my name, copy paste and then connect with me and especially my tea people, my middle belt people, my North Central people. Please, you guys connect with me. It's always nice when we professionals running into into each other, You know, we have to stick together.

We have to start doing our own thing. We have to come up with plans about how we can take over Nigeria. You know what I mean now, So just hit me up and let's see how we can make that happen. So thanks for your time and attention. I'll catch you guys at the next episode.